President-elect Donald Trump often highlights his ability to operate ahead of schedule and under budget.
And during this election, Trump hands down ran the most cost efficient campaign that we may see in our lifetimes while his counterpart ran up her budget only to face an unexpected defeat.
According to Reuters:
Relying heavily on an unorthodox mix of social media, unfiltered rhetoric, and a knack for winning free TV time, the New York real estate magnate likely paid less than $5 per vote during his insurgent White House bid, about half what Clinton paid.
In total, Trump raised at least $270 million since launching his campaign in June 2015, a little more than a third of the money that Obama’s re-election campaign spent in 2012.